Positive Image Promotion
Advocacy
Community Engagement.
At the MHIA, we are dedicated to advancing our industry and enhancing the lives of our members.
Our strategic vision focuses on four key areas: Workforce Development, to lead in providing career opportunities and professional growth; Image Enhancement, to consistently promote the positive impacts of our industry and products; Advocacy, to amplify our influence through proactive engagement with policymakers; and Membership Engagement, to demonstrate the tangible benefits of joining our community. By fostering a network of opportunities, launching dynamic marketing strategies, strengthening our advocacy efforts, and revitalizing our community interactions, MHIA is paving the way for a thriving future in manufactured housing.
We aim to be the leaders in providing career opportunities and advancement in the manufactured housing industry
Build a Network of Opportunities
We will connect job seekers with employers through partnerships with Career and Technical Education Districts (CTEDs).
We’ll introduce certificates in manufactured housing construction via CTEDs and the National Center for Construction Education and Research (NCCER).
We’re committed to developing clear career pathways by working with diverse groups, including the Department of Economic Security (DES), refugee programs, work release initiatives, and organizations focused on second chances.
Launch a Social Media Career Marketing Campaign
We will promote career opportunities in our industry through a targeted social media campaign, reaching potential candidates where they engage the most.
Foster the Next Generation of Leaders
We’re dedicated to cultivating new leadership by offering networking opportunities, mentorship programs, and increased involvement in our association.
Launch a Dynamic Marketing Strategy
We plan to boost our visibility across all platforms
Our strategy includes producing expert content such as podcasts, opinion pieces, and interactive forums.
We’ll build relationships with trusted media partners to ensure our message reaches as broad an audience as possible.
We’ll use our website and social media channels to engage with consumers and key decision-makers.
Impress with Our Marquee Home Tours
We’ll showcase high-profile model homes that demonstrate the best we have to offer.
You can find us at state and county fairs, large home shows, division-specific shows, and housing forums, where we will highlight our latest designs and innovations.
Additionally, join us for special facility tours to see firsthand the craftsmanship and dedication that go into every product.
We’re committed to consistently highlighting our industry’s and products’ positive impact
We aim to enhance MHIA’s influence, propelling our industry forward and opening up more opportunities for everyone involved
Establish Ourselves as Trusted Advisors
We plan to become key advisors for elected officials, government staff, and regulators at all levels by engaging directly through fly-ins to Washington, D.C.
Impress Key Decision-Makers
We’ll host exclusive factory tours to showcase the precision and innovation behind our industry.
Organize MHIA and division meetings to discuss pivotal topics directly with officials.
Arrange model home setups, including accessory dwelling units at Housing Conferences and the Arizona State Capitol, to demonstrate practical solutions in real-time.
Enhance Advocacy Through PAC Engagement
We will develop a Political Action Committee (PAC) funding plan to strengthen the MHIA’s advocacy voice and ensure our members’ interests are well represented.
Cultivate the Next Generation of Leaders
We will identify and mentor promising new leaders within our industry.
Create and disseminate messaging that underscores the critical role of advocacy in securing a prosperous future for our industry.
Revitalize Division Activities
We’ll hold regular meetings to keep everyone connected and informed.
We’re focused on cultivating local leaders within our divisions to guide our efforts.
We’ll undertake various initiatives to strengthen our division’s impact and presence.
Engage Our Members
We’ll ensure our communications consistently highlight the advantages of our association.
Expect to receive interactive and engaging newsletters encouraging participation and feedback.
Follow us on social media to stay up-to-date with our latest activities and opportunities.
Visit our refreshed website to find all the information you need easily and quickly.
We’re revitalizing our association by demonstrating the benefits of joining us
As a proud member of MHIA, your voice to further our advocacy initiatives and help us build a stronger organization!